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Nicole Pomeroy

"Anything that invites new players is certainly a good thing" - BidX1 Founder Stephen McCarthy

22 April 2018 / News

Auctions lead proptech's bid to update the industry 

 

Stephen McCarthy, BidX1 Founder & MD, Property Week | Fri 20 April 2018

"The phrase ‘proptech’ evokes images of fast-moving, lean start-ups trading in virtual reality or artificial intelligence. It is hard to discuss real estate nowadays without addressing digital strategies or the concept of futureproofing your business. 

Online estate agents are enjoying prominent ‘share of voice’ [online advertising exposure] with their bold, tech-first strategies, and some plan to cut out the physical agent altogether – acting as disruptors.

However, proptech is not a shiny new plaything for the industry, and it is not merely a playground for millennials. Technology in the property industry forms a useful business tool that works for the benefit of the whole sector..."

Read the full article here.

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