Luton is a large town with a population of 214,700 (mid-2017). Luton is situated less than 30 miles north of London, giving it good links with the City and other parts of the country via rail and major roads such as the M1 and A6. Luton has three railway stations: Luton, Leagrave, and Luton Airport Parkway that are served by East Midlands Trains and Thameslink services. Luton is also home to London Luton Airport.
The triangular shaped site is very prominently located at the junction of High Town Road and Midland Road, opposite the pedestrian route to Luton central train station.